Media and ad tech companies won’t rest until they’ve convinced advertisers that streaming is a good place for performance marketing. On Monday, Roku announced a new partnership with app monetization ...

Unity Technologies has launched an update that makes it easier to insert augmented reality features into native mobile apps and games. The update for Unity 2019.3 comes after Unity announced its AR ...

Source: Unity Unity, the game engine company, announced on the 23rd that it is expanding its 'Core Standards' initiative—designed to increase transparency in the gaming ecosystem—into the advertising ...

The Unity Cube is an objectively terrible game that was built to test the limits of what Quest content Meta would allow into its uncurated App Lab program. The experiment continues to prove its worth; ...

Starting today, some developers can use the popular software Unity to make apps and games for Apple’s upcoming Vision Pro headset. A partnership between Unity and Apple was first announced during ...

Unity Software Inc on Monday rejected gaming software company AppLovin Corp's $17.54 billion takeover offer and said it would go ahead with its deal to purchase mobile app monetization software ...

Programming for Microsoft's holographic headset leverages familiar tools -- Visual Studio and the Unity 3D framework -- in very unfamiliar ways Microsoft’s HoloLens is an intriguing device that ...

The mobile app ecosystem has developed rapidly with greater penetration of smartphones and the increase in mobile gaming. Due to the pandemic, user engagement has risen rapidly as more users play ...

Unity announced this morning that it is committed to its merger with ironSource and will reject AppLovin’s $20 billion proposal. Last month, the news broke that Unity — a widely used game engine — ...